Internal Training Solutions for the Pharmaceutical Industry

17th May 2021 Industry Insights

In the pharmaceutical, healthcare, and biotech industries, internal training can be used for a wide variety of practices such as pharmaceutical sales training, compliance training, general skills, or employee development. In addition to this, employees need to be kept up to date with their company’s scientific research advancements, new products, drug launches, and clinical trial data.

In the pharma industry, strict compliance guidelines are put in place to cover a multitude of areas, in particular, industry regulations, corruption, and communications with patients and health care professionals (HCPs). In an industry where the high stakes are human lives, minimizing and preventing errors is crucial, making it vital to ensure that regular training courses and employee assessments are in place. Internal training applications within the pharmaceutical and healthcare industries are extensive and unique to each company.

Interactive skeleton screen designed by Random42

Why is internal training a valuable tool for the pharma industry?

Internal training is a highly effective and convenient method to allow professionals to have appropriate learning within their workplace, saving time and increasing efficiency. Investing in internal training is invaluable, allowing a company or organization to maximize growth and have full control over the training content, style, and aims. Successful internal training targets exact topics and skills that individuals need to grow to professionally develop and prosper. Pharma sales training cements knowledge and skills in order to boost sales, increase efficiency, and benefit in expanding a business.

Successful internal communications are equally as important as external communications between pharmaceutical companies and their stakeholders. Good internal communication allows employees to be well-informed, creating a sense of transparency and openness, which results in shared company culture. This approach creates a network for feedback, debate, and discussion. Internal training is a key part of strong team communication, as shared practices, goals, and learnings encourage professional development and growth, building relationships as well as ability and knowledge.

The pharmaceutical industry holds a significant role in society and employs many people worldwide, as part of the research, operations, manufacturing, and office-based facilities. Keeping employees up to speed in this new digital era is a big challenge for the sector. Therefore, developing an efficient and successful digital internal training strategy is critical for the industry.

Advantages of Internal Training

  • Convenient
  • Tailored to your business
  • Saves time and money
  • Unify teams and departments
  • Build a pool of core knowledge
  • Team-building opportunities
  • Incorporates on-the-job skills

Internal training methods

  • Interactive virtual reality
  • Augmented reality apps
  • Web-based interactive experiences
  • Microsites
  • Guided experiences
  • Visual learning tools
  • Mobile-friendly content
  • “Lunch and learn”
  • Gamification
  • Blended elearning
Line chart designed by Random42 Interactive website designed by Random42

How can Random42 help with all your pharmaceutical internal training needs?

At Random42, we offer innovative solutions for all types of internal training for the pharmaceutical, biotechnology, and medical industries. Our expert team consists of scientists, artists, animators, and programmers, who work together to effortlessly intertwine the worlds of science, art, and technology, creating some of the most impactful scientific imagery, stories, and interactive experiences.

We create purpose-built apps, mixed-reality experiences, engaging animations, visual toolkits, and holographic visual displays, which can be utilized for internal training to promote engagement and reinforce key learnings. We can provide valuable training resources for all pipeline phases, stakeholders, departments, and job roles. We work with a range of clients from huge pharmaceutical giants to small innovative biotechnology companies (and everyone in between). Our internal training services are tailor-made to fit your business and education objectives.

Animation Website Assets

Preclinical and phase I training assets can be created to educate employees on disease states and a potential products Mechanism of Action (MoA), which can also be utilized further down the line. As a product moves through the portfolio, the assets can be easily repurposed for product launches/demos. The content we produce can be utilized effectively across many different platforms for a multitude of functions. Animation assets can also be repurposed to create app experiences, large touchscreens, iPads, virtual reality headsets, and much more! The ability to leverage content for different audiences and outputs gives the longevity needed to make it an investment for all future needs.

Our internal training options provide a great solution to remote learning and distance education. As many companies become reliant on virtual communications, digital training activities need to be successfully implemented, ensuring they are both engaging and purposeful to guarantee employees are receiving the highest standard of training. As learning is becoming more social and collaborative, different innovative technologies are needed to bring teams together, despite their physical locations.

Cascading 3D model devices designed by Random42

Medical animation for internal pharma training

Medical Animation is a useful tool for visually conveying information in an easy-to-follow format, using stunning scientific visuals. Our knowledge and experience within the field ensure that our medical animations are detailed and scientifically accurate. Animations are a great asset for learning, as they are easy to understand and engage the end-user. 3D animation holds the viewer’s attention and aids information retention, with 4 in 5 people declaring digital video helps them learn new things. Retention of training materials is a necessity for internal pharma training, as individuals need to confidently retain information in order to do their jobs to the best of their ability.

Creating a custom animation for internal training provides a flexible training tool that can be used in a variety of settings from the comfort of your employees’ homes or offices to formal presentations and seminars. Whether you have ten employees, or 100, a video training tool offers flexibility, allowing a shared learning experience through mutual content, rather than having to undergo the difficult task of getting teams of people in the same place, at the same time.

3D model of DNA designed by Random42 3D model of antibody designed by Random42 3D model of lipid surface designed by Random42

How can Random42 support pharmaceutical sales training?

Internal training is a popular method adopted by pharmaceutical, medical and biotechnology companies for sales training. Training pharmaceutical sales representatives for a product launch is an integral part of internal training for pharmaceutical companies. Educating and preparing sales reps is vital to ensure product knowledge is carefully communicated to HCPs. Pharma sales rep training includes the use of field content for example eDetailing, animations, app or web-based AR, VR, or microsites. At Random42, we possess the capabilities to equip sales reps with the knowledge to confidently relay pharmaceutical pipelines, products, and research to HCPs and medical experts. We can create pharmaceutical sales training online for sales reps to access at any time, from any location. This can include websites embedded with engaging digital content, animations, and interactive activities tailor-made to the company’s specific pipeline and products. As a company prepares for a product launch, our digital assets can be used to onboard sales reps and provide lasting training courses that reps can refer back to at any time.

Diagram of MSL VR App

VR assets can be used in many different applications, including:

• Congresses and Conferences
• Remote Control VR for Sales Reps/MSLs
• Interactive VR for Smartphones or Tablets
• Websites and Social Media Channels

and more…

Interactive experiences for internal pharma training

Innovative virtual reality (VR), augmented reality (AR), and interactive experiences are becoming an extremely popular option for internal training in the pharma and healthcare industries. Interactive technologies can facilitate knowledge retention in a convenient, stimulating format. Guided playback VR experiences are a great training tool. The viewer simply puts on a virtual reality headset, and the mentor can control the content using a tablet or mobile, allowing the content to be stopped at any time for questions or further explanation. This technology can also be utilized for team training situations, where the group can put on VR headsets and watch content simultaneously. VR is an extremely effective training instrument as it fully immerses the user within the content and allows chapters to be broken down into bite-sized learning modules.

At Random42, we can also create innovative scientific AR in the form of apps and experiences for internal training. Our augmented reality apps use cutting-edge technology, where your smart device can be used to activate a scientific experience, such as interactive animations, 3D models, quizzes, and games. Interactive training apps are an extremely valuable tool as they allow teams to access engaging content from a smartphone or tablet. This means employees can simply pull out their phones at set points during a training session to watch informative content and participate in assessment quizzes. Apps are also a convenient way of distributing information to staff and can allow employees to gain a better understanding of clinical trial data, research, drug MoAs, disease MoDs, and practical procedures. Producing mobile-friendly learning content is one great way of making learning accessible to all.

Bio-Rad augmented reality experience designed by Random42 LED fan training display designed by Random42 Augmented reality environment with 3D heart model designed by Random42

Interactive experiences, in particular, web-based interactive experiences are rapidly growing in popularity as a means for pharma internal training. Web-based interactive experiences allow for improved communications in remote settings, a perfect tool in an age of digital learning. Our team can produce purpose-built interactive websites that seamlessly integrate eye-catching scientific visuals with an intuitive user interface. This allows the user to interact with educational content, promoting deeper engagement and understanding. Digital content can also be displayed on holographic visual displays, creating a three-dimensional experience to captivate the viewer and improve their interest in learning through the use of a 3D Holographic LED-Fan display.

If you are looking to create innovative internal training tools, our expert team can offer the perfect tailor-made solutions for all your training needs. Whether you want to develop employee skills, train new staff or educate teams on new research, products, and procedures, Random42 can produce engaging, purposeful digital learning assets that can equip teams with the skills and knowledge to succeed in their roles. Get in touch with our expert team for a consultation to explore your internal training approach.

AR Experiences Pharma Training

Are you interested in seeing how medical animation can help you?