Emerging Interactive Trends
The interactive industry is continually changing and improving. As technology and software advance, new possibilities are continuously emerging. Staying in line with these changes offers a strategic edge, positioning you at the forefront of thrilling new trends.
In the highly competitive world of scientific communication, captivating, interactive content is essential to captivate your audience.
Our team of interactive experts is committed to researching the latest software and technological innovations in the interactive field to expand our capabilities and offerings. This research, combined with the latest tech, ensures we provide our clients with cutting-edge, seamless experiences.
Let’s explore these latest trends together…
![random42 scientific interactive capabilities](https://random42.com/wp-content/uploads/2024/02/Marketing_capabilities_devices_6750x4480_240703a-min-1088x0-c-default.jpg)
Apple Vision Pro
The recent release of the Apple Vision Pro has captured the attention of experts and enthusiasts alike. Launched amidst much anticipation, this innovative headset combines augmented reality (AR) and virtual reality (VR) technologies, promising to revolutionize user experiences across various sectors.
Featuring advanced spatial audio, a high-resolution OLED display, controller-less hand and eye tracking, and a sleek, lightweight design, the Vision Pros offer a significant leap forward in wearable tech. Experts in the field are praising its potential to redefine how we interact with digital content, making it arguably the most innovative headset release to date.
![scientific mixed reality experience](https://random42.com/wp-content/uploads/2024/02/AVP_Virus_Mock-up3-scaled-1088x0-c-default.jpg)
Mixed Reality and Spatial Computing
Spatial computing refers to the integration of digital information with the physical environment in a way that allows computers to understand and interact with the spatial dimension of the world. It encompasses technologies and concepts that enable computers to perceive, understand, and interact with the physical space around them, as well as to overlay digital content onto the real world.
The newest advancement in spatial computing is Apple’s Vision Pro Headsets. A new device offering a glimpse into the future of mixed reality (MR). These headsets combine Artificial Intelligence (AI), Internet of Things (IoT) and digital twins. Spatial computing and MR are closely linked concepts, as MR is a specific application of spatial computing. Both spatial computing and mixed reality involve the integration of virtual and real-world environments, but they differ in terms of their focus and implementation.
The link between spatial computing and MR lies in their shared goal of merging digital and physical realities to create more immersive and intuitive user experiences. Spatial computing provides the underlying technology and framework for understanding and interacting with physical space, while MR leverages these capabilities to create compelling interactive experiences that seamlessly integrate digital and real-world elements.
![Mixed reality scientific Experience vision pro](https://random42.com/wp-content/uploads/2024/03/Apple-vision-pro-mr-mock-up1-scaled-1088x0-c-default.jpg)
Digital Twins
A digital twin refers to a digital replica of a physical entity or system. This replica can be a representation of various aspects, including its structure, behavior, and functionality. Digital twins are typically created using data collected from sensors, IoT devices, and other sources connected to the physical entity.
The purpose of a digital twin is to enable simulation, monitoring, and analysis of the physical entity in a virtual environment. This can help in various applications such as predictive maintenance, optimization of performance, and testing of different scenarios without affecting the actual physical system.
Digital twins are used across various industries including manufacturing, healthcare, automotive, aerospace, and more, to improve efficiency, reduce costs, and enhance decision-making processes.
![apple vision pro scientific digital twin](https://random42.com/wp-content/uploads/2024/02/AVP_medical_device3-1088x0-c-default.jpg)
Spatial Video
Spatial video is a new way of displaying traditional immersive stereoscopic 3D or VR videos. While our VR videos are full 360 animations that transport you to another world, spatial video offers something slightly different.
It refers to a floating virtual window, or ‘portal’. This is typically visible in real-world surroundings that give the impression of looking through a window into the virtual world. This has the effect of anchoring the content, making it appear clear and convincing.
Spatial video trades the immersion of 360 VR where users can look around in all directions to something that is more focused on a specific viewing angle. In our testing, this technology can lead to higher comfort for users as they remain aware of their surroundings and don’t feel closed off from the real world.
Random42 has worked on apps that deliver spatial video and will soon have an app available for the Apple Vision Pro demonstrating these capabilities.
![scientific mixed reality spatial video](https://random42.com/wp-content/uploads/2024/02/AVP_MR_RoofTop_BloodVessel_Cropped1-scaled-1088x0-c-default.jpg)
WebGPU and Immersive Web Apps
WebGPU (Web Graphics Processing Unit) turns the expectation that the web is a 2D medium on its head. It is a new open standard for web browsers that finally allows browsers to access the incredible power of the GPU located in every PC and mobile phone.
Originally designed for games and 3D visuals, the GPU is increasingly seen as a modern-day supercomputer. Our web browsers will soon have the potential for console-class visuals, complex simulations, and even to run sophisticated AI running models. This creates huge opportunities for developers and startups to redefine what we expect from the web.
If you are using a modern browser, it most likely supports WebGPU as it has the backing of big companies such as Google, Apple, Microsoft and Mozilla. With the integration of WebGPU into our workflows we will be able to provide the next generation of immersive web experiences.
![scientific interactive website random42](https://random42.com/wp-content/uploads/2024/02/example-of-webgpu-scaled-1088x0-c-default.jpg)
We are already seeing the widespread impact of the rise in popularity of interactive technology, particularly within the pharma, biotech, and healthcare industries. Our expert team of developers are continually testing the latest software and tech to ensure our interactive offerings and experiences are cutting-edge, delivering unparalleled innovation and seamless functionality.
At Random42, we can elevate your scientific storytelling with the help of interactive experiences in order to revolutionize your approach and stay ahead of the curve. Our dedicated team can create scientifically accurate, highly immersive, and deeply engaging interactive experiences that bring your science to life in a way that was never thought possible. Please get in touch to find out more.
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