Chemotherapy Product Animation
INFUGEM is a chemotherapy product indicated for ovarian cancer, breast cancer, non-small cell lung cancer (NSCLC) and pancreatic cancer. It is the first chemotherapy product approved by the FDA that is pre-mixed and ready to infuse, eliminating some of the steps involved in traditional chemotherapy preparation.
Sun Pharma wanted to show the problems associated with chemotherapy preparation in order to position INFUGEM as a safer choice. This animation highlights these problems, revealing the variability of chemotherapy preparation and the potential health risks to healthcare workers. In doing so, the animation showcases the ease of use and advanced safety benefits of INFUGEM compared to other chemotherapy products.
A microsite was also developed to house the animation and provide important safety information.
Are you interested in seeing how our award-winning medical animation can help you?
Random42 constantly strives to innovate in the medical animation space. Get in touch for a consultation on your next project.
‘‘For experts, there’s limited time in which they will interact with this content, so getting a message across quickly is crucial, and this medium does it very well.’’
Product Manager, GSK
‘‘Their turnaround time sets them apart from the rest of the field. The fact they can turnaround lots of comments in a couple of days is impressive, whereas that took weeks with other agencies we worked with. They’re well above the benchmark.’’
Oncology Clinical Liaison, Bristol-Myers Squibb
‘‘It was a combination equally of quality of work but also the comfort and confidence that I knew I would be working with PhDs. They gave me the confidence that they would have the ability to understand. The other companies didn’t have those sorts of people on staff, they were just good animators. That was the area where I felt that I could trust Random42 would deliver.’’
Senior Product Manager, Spectranetics
‘‘I have been to a lot of conferences and I have seen a lot of videos both from competitors and internally – in my eyes it is night and day. The quality Random42 have is not one step ahead, it is far ahead compared to what I have seen before.’’
Product Manager, Amgen