Digital Content for Pharma Conferences
Pharma conferences serve as vital platforms for researchers, healthcare professionals, and business leaders to explore the latest scientific advancements and industry insights. These events facilitate the exchange of ideas and partnerships, accelerating drug development, improving patient care, and shaping the future of healthcare.
Our Approach to Elevating Your Conference Presence
At Random42, we transform your conference booth into an immersive environment that showcases your science and sparks discovery. By seamlessly blending cutting-edge medical animation and pioneering interactive technologies, we make complex science accessible and memorable for all audiences, driving engagement and knowledge sharing.
Our unique digital content ensures your booth stands out, creating a truly distinctive and unforgettable presence. Our experiences extend far beyond the congress hall, allowing for continuous impact and education, maximizing your return on investment, and elevating your brand presence.
Bespoke Conference Content
Our bespoke digital content captivates attendees, ensuring your booth dynamically enhances learning, deepens understanding, and drives footfall.
Compelling Scientific Animation
From intricate molecular pathways to groundbreaking clinical trial data, we make complex science understandable and unforgettable with cinematic 3D animation visuals that elevate your booth.
Interactive Installations
Bring your science to life and create an unforgettable experience at your booth with holographic fans, interactive globes, and captivating domes. Instantly drive footfall and spark curiosity by showcasing product mechanisms, patient journeys, and key data, offering unique, intuitive scientific exploration.
Interactive Pipelines and Touchscreens
Our interactive walls and touchscreens create scalable, collaborative digital canvases for dynamic content engagement. Seamlessly explore product portfolios, clinical data, pipelines, and personalized patient journeys. These intuitive displays enable both individual self-paced learning and multi-user collaboration, driving deeper discussions and new perspectives in an exciting, easy-to-navigate format.
Interactive Quizzes & Games
Our interactive quizzes and games range from quick knowledge checks to immersive gamified scenarios, reinforcing key messages, attracting participation, and providing valuable insights into audience comprehension and engagement. They’re a fantastic way to break down barriers, make your science approachable, and leave a lasting, positive impression.
Conference Engagement with XR
Enhance your presence at pharma conferences with our cutting-edge extended reality (XR) solutions, bringing your groundbreaking science to life and deeply engaging your target audience.
As pioneers in XR content, we can create:
Innovative Mixed Reality
Mixed Reality (MR) blends high-quality 3D graphics with the real world via headsets like Apple’s Vision Pro and Meta’s Quest 3. This technology enhances collaboration and understanding with gamified elements and quizzes, innovative visualization of clinical trials and pipelines, patient journey showcases, and immersive storytelling through portals.
Immersive Virtual Reality
Virtual Reality (VR) immerses users in 3D scientific environments to vividly illustrate complex concepts and deepen understanding of medical products and disease pathways. This engaging technology offers immersive gamification, virtual lab/factory tours, and patient journey simulations for enhanced perspective and learning.
Engaging Augmented Reality
Augmented Reality (AR) transforms marketing and educational assets with accessible digital content via smartphones/tablets. It enhances real-world engagement, animating traditional materials like banners and handouts with captivating scientific content. Our AR solutions, integrated with MR/VR, boost your booth presence and reach.
Leverage Your Assets Beyond Congress
Our versatile 3D assets ensure your digital investments deliver continued value post-congress, amplifying your reach and maximizing ROI through website and social media integration.
- Establish a recognizable visual identity across all platforms.
- Provide a simple and intuitive user journey through disease states, your portfolio, or product mechanisms.
- Easily incorporate additional content, such as patient videos, data, and key visuals.
- Utilize analytics to track metrics and gain audience insights from sustained engagement.
- Interactive experiences are accessible from the audience’s own devices outside of the conference, extending the overall reach of the content.
Related work
Ready to transform your conference booth into a captivating, memorable experience that drives lasting engagement and impact?