Spinal Muscular Atrophy Microsite
Interactive Experience | Microsite
This interactive microsite provides healthcare professionals (HCPs) with a comprehensive and engaging resource for consultations with Spinal Muscular Atrophy (SMA) patients. Organized into four chapters—disease understanding, disease recognition, treatment options, and the mechanism of action of Biogen’s Spinraza® — the site delivers essential educational information in an easily digestible format.
The user-friendly design incorporates an engaging and intuitive interface. Offering seamless navigation and allowing HCPs to progress linearly through the content or jump directly to specific sections via a convenient menu. Accessibility across multiple devices ensures its usability in various settings, from remote patient consultations on smartphones and tablets to in-office consultations on desktops.
Visually engaging 2D iconography and integrated animations within interactive scroll-based elements enhance the learning experience. Informative narration and interactive hotspots within these animations provide deeper insights, clarifying complex concepts and ensuring a more impactful educational experience for HCPs.
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