Bone Surgery Animation
We created various mechanism of action (MoA) animations for DePuy Synthes to visually explain the science behind a variety of their medical devices used for bone surgeries.
The look and feel of each animation in the series are consistent with the branding of DePuy Synthes, solidifying their brand identity across their medical products and website.
This series includes their TRUMATCH® Graft Cage – Long Bone, a 3D-printed personalized resorbable implant for the treatment of critical-sized segmental defects. This animation conveys the science behind this medical device using stunning visuals, in a scientifically accurate, easy-to-understand, and engaging format, highlighting key product features including a basic overview of the underlying procedure.
The animation is embedded on the product page on the DePuy Synthes website, along with the product explanation, features and benefits, preclinical evidence, and supporting documentation.
Stills from the animation serve as the backdrop for the product page and images are featured throughout, unifying the brand.
Are you interested in seeing how our award-winning medical animation can help you?
Random42 constantly strives to innovate in the medical animation space. Get in touch for a consultation on your next project.
‘‘For experts, there’s limited time in which they will interact with this content, so getting a message across quickly is crucial, and this medium does it very well.’’
Product Manager, GSK
‘‘Their turnaround time sets them apart from the rest of the field. The fact they can turnaround lots of comments in a couple of days is impressive, whereas that took weeks with other agencies we worked with. They’re well above the benchmark.’’
Oncology Clinical Liaison, Bristol-Myers Squibb
‘‘It was a combination equally of quality of work but also the comfort and confidence that I knew I would be working with PhDs. They gave me the confidence that they would have the ability to understand. The other companies didn’t have those sorts of people on staff, they were just good animators. That was the area where I felt that I could trust Random42 would deliver.’’
Senior Product Manager, Spectranetics
‘‘I have been to a lot of conferences and I have seen a lot of videos both from competitors and internally – in my eyes it is night and day. The quality Random42 have is not one step ahead, it is far ahead compared to what I have seen before.’’
Product Manager, Amgen